In the highly competitive landscape of the whitening skincare market, a burgeoning niche segment has emerged, and the domestic brand Spring Letter has emerged as the trailblazer. With its innovative Vitamin C Whitening and Freckle – Removing Cotton Pads, Spring Letter has not only filled the market gap for domestic cotton pads with special freckle – removing and whitening licenses but also marked a significant breakthrough for domestic brands in the realm of functional skincare.
In recent years, the market for freckle – removing and whitening products has witnessed explosive growth. Data from the Beauty Industry Research Institute’s 2025 Analysis and Trend Insights of the Pan – Whitening Skincare Consumption Market shows that the filing volume of freckle – removing and whitening products has surged by 182% year – on – year, and the filing growth rates of ingredients such as HEPES (2 – [4 – (2 – Hydroxyethyl) – 1 – piperazinyl] ethanesulfonic acid) and glutathione have exceeded 500%. However, amidst this rapid technological advancement, the consumer market has faced a slump. The traditional concept of “concentration equals efficacy” in whitening products has gradually lost its dominant position. Today’s consumers are increasingly seeking “precise, efficient, and perceptible” whitening experiences, which has pointed to a new direction for the innovation and development of whitening products.
Against this market backdrop, cotton – pad – based whitening products have stood out, transforming from simple cleansing tools into functional skincare products. With their high – efficiency instant penetration and excellent adaptability to various scenarios, these products meet consumers’ demands for convenient and effective skincare, becoming the new favorites in the whitening market. Spring Letter’s Vitamin C Whitening and Freckle – Removing Cotton Pads are exemplary of this innovative trend.
The Beauty Industry Research Institute has long been monitoring the evolution of product forms and trend changes in the functional skincare field. Through a combination of industry trend research, in – depth expert interviews, cross – verification of multi – channel data, and internal databases, it has preliminarily identified the representative value of Spring Letter in this niche segment of freckle – removing and whitening cotton pads. Subsequently, the institute officially launched the “Market Position Confirmation Project for Whitening – Efficacy Cotton Pads” to conduct a comprehensive assessment of the Spring Letter brand. The final conclusion confirmed that Spring Letter’s Vitamin C Whitening and Freckle – Removing Cotton Pads are the first domestic cotton pad product to complete the filing for a “freckle – removing and whitening” special license, thus becoming the first Chinese cotton pad with a special freckle – removing and whitening license.
Spring Letter’s Vitamin C Whitening and Freckle – Removing Cotton Pads feature a unique formula design inspired by “cellular autophagy” and following the concept of “multi – pathway synergy.” Its core whitening ingredient, Ethyl Ascorbic Acid (Ethyl VC), effectively inhibits melanin production. Other ingredients, such as 377 and Nonapeptide – 1, block the transfer of melanin from the source, while Niacinamide accelerates the metabolism of existing melanin on the skin surface. These four pathways work in concert to form a multi – layer melanin – eliminating system, achieving high – efficiency whitening while maintaining skin – friendly mildness, thus breaking the traditional logic of “effective means irritating.”
In addition to its powerful whitening effects, these cotton pads are also formulated with active components like N – Acetylglucosamine, Hibiscus Sabdariffa Flower Extract, and Olea Europaea (Olive) Leaf Extract, which work in tandem with ingredients such as Panthenol, Hydroxyethyl Urea, and Allantoin. This combination not only enhances whitening but also significantly improves skin soothing and moisturizing. Research data shows that after using these cotton pads, the skin’s ITA value increased by 6.69%, while the MI value decreased by 11.73%, demonstrating remarkable whitening results.
In terms of material and design, Spring Letter’s Vitamin C Whitening and Freckle – Removing Cotton Pads also show great attention to detail. They adopt a dual – mask – cloth design: one side is a natural fiber – based milk – skin surface, offering a smooth and soft texture suitable for wet application; the other side is medical – grade gauze with a double – layer composite cross – mesh structure that contains no adhesives, ensuring safety while locking the essence firmly at the skin’s base. Moreover, these cotton pads offer diverse usage methods, such as applying and wiping, meeting consumers’ skincare needs in different scenarios and greatly enriching the user experience.
The success of Spring Letter’s Vitamin C Whitening and Freckle – Removing Cotton Pads has not only won market recognition for the brand but also set a new benchmark for the entire whitening skincare industry. Its emergence reveals the possibilities of product form innovation in the 2.0 era of functional skincare, that is, by precisely formulating ingredients, achieving high – efficiency efficacy, and providing convenient user experiences, it can meet consumers’ increasingly diverse and refined skincare demands.
Looking ahead, as consumers’ demands for whitening products continue to escalate, along with higher requirements for product safety and efficacy, it is foreseeable that more brands will enter the “special license – approved freckle – removing and whitening cotton pads” market segment, driving industry innovation and development. As a pioneer in this field, Spring Letter will continue to play a leading role, using innovation as a driving force to bring more high – quality whitening skincare products to consumers and leading domestic whitening skincare to new heights.
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