Guerlain, the renowned luxury beauty house under the LVMH Group, has broadened its Abeille Royale skincare collection with the introduction of two new products: the Honey Treatment Rich Cream and the Care-in-Mousse. These innovative additions are now available in select Guerlain stores worldwide and are poised to enhance the brand’s esteemed line of skincare solutions.
Advanced Skincare with Honey: A Decade of Research
The Abeille Royale Honey Treatment Rich Cream and Care-in-Mousse are designed to bolster the skin’s natural repair processes and provide anti-aging benefits. These products reflect Guerlain’s decade-long commitment to exploring honey’s reparative properties.
Crafted with 93% natural-origin ingredients, the Honey Treatment Rich Cream is specifically formulated for dry to very dry skin and those who have undergone dermocosmetic procedures. Featuring Guerlain’s proprietary Dynamic Blackbee Repair technology, the cream combines Black Bee honey from Ouessant Island with honeys sourced from Corsica, Greece, and Finland. These honeys are harvested through sustainable beekeeping practices that prioritize bee welfare and biodiversity.
The Honey Treatment Rich Cream is presented in a hexagonal refillable jar, echoing the honeycomb structure, and is enriched with beeswax butter to lock in moisture and promote skin repair. Clinical studies highlight the cream’s efficacy, showing a 47% increase in repair efficacy within 24 hours and significant improvements in skin radiance and smoothness. Additionally, it enhances dermocosmetic treatments, offering an 88% reduction in deep wrinkles and a 150% improvement in skin texture.
The product’s packaging reflects Guerlain’s commitment to sustainability, featuring a refillable jar made from 20-40% recycled glass and 17% lighter than its predecessor. The outer packaging is crafted from FSC-certified cardboard.
Innovative Cleansing with Added Skincare Benefits
The Abeille Royale Care-in-Mousse is a cleansing foam that serves as the initial step in the Abeille Royale regimen. Composed of 90% naturally derived ingredients and enriched with Dynamic Blackbee Repair technology, the Care-in-Mousse not only cleanses but also fortifies the skin barrier. It effectively maintains skin hydration and comfort, even in challenging water conditions, with 96% of users reporting a reinforced skin barrier after one week of use.
Honey’s Role in Skincare Innovation
Guerlain’s exploration into honey’s skincare benefits began over a decade ago, inspired by its use in tissue reconstruction. Research highlighted similarities between honey’s wound-healing properties and its potential to address visible signs of aging. Supported by clinical studies led by Professor Descottes, Head of the Visceral Surgery and Transplantation Department at Limoges Teaching Hospital, Guerlain’s approach integrates traditional remedies with modern scientific advancements. This research culminated in the creation of the Abeille Royale line, featuring Black Bee honey from Ouessant Island as a central active ingredient.
The introduction of these new products marks a significant expansion of Guerlain’s Abeille Royale line, offering advanced skincare solutions that combine luxury with innovation.
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